The allure of miniature collectibles has spread to the mainstream market, especially when the fast food giants saw their potential as a promotional item. McDonalds, Burger King, KFC and many others started hiring manufacturers to put their name, logo or a particular product into a collectible toy. This is a very effective advertising strategy because it targets children who are fond of toys.
Fast food toy collectibles
So while these restaurants provide food, they generate income from their fast food toys while getting advertising benefits at the same time. Many of the fast food toys are offered at a certain period of time as they are mostly used in promoting particular food menus. Thus, collectors must take advantage of the present offers while supply lasts.
